Shindengen Electric Manufacturing Co., Ltd. (hereinafter, Shindengen), which is a technical sponsor of Honda Racing Corporation (hereinafter, HRC), is developing its business in the power electronics field both in Japan and overseas. As part of its continuing globalization, Shindengen completely reformed its corporate brand in July 2017 in order to further strengthen its business base in Japan and accelerate its expansion overseas.

In line with this, Shindengen has changed the brand logo that is displayed on the HRC racing machines and riders’ suits, etc. from the 2018 season.

HRC is working towards the 2018 season races together with Shindengen’s new brand logo.

For further information, please contact:

Administration Dept.

Shindengen Electric Manufacturing Co., Ltd.

New-Ohtemachi Bldg., 2-2-1 Ohtemachi, Chiyoda-ku, Tokyo

Tel: 03-3279-4431